China Business Culture Workshop (3 hours)

Why should you invest in learning about Chinese business culture?

China is a huge country with a potentially lucrative market. Once the opportunities for your brand and products have been identified, an understanding of China’s business culture is critical to your success. Any business person looking to achieve commercial success in China would benefit from an understanding of Chinese philosophy, culture and business practices. For example,

• ▪   Why do Chinese people think and behave differently?
• ▪   What is the best way to interact and communicate with Chinese counterparts?
• ▪   What are the dos and don’ts during your business trip to China?
• ▪   How to handle group meetings, conferences and one-to-one meetings
• ▪   How to negotiate with your Chinese counterparts
• ▪   What measures you should take to protect your IPR

Deliverables:

You will be guided through the important do’s and don’ts and be equipped with comprehensive tools to interact confidently with your Chinese counterparts.

Each workshop will only admit a maximum of 5 delegates to guarantee a high level of interaction and quality of discussion. The workshop will last 3 hours and include:

• ▪     Introduction to Chinese business culture and its influences
• ▪     3 main principles of the culture: Key concepts of Chinese culture and philosophy
• ▪     Business etiquettes – Roleplay
• ▪     Effective communication with the Chinese

The exact format can be tailored.