If you want to develop an effective Asia or China strategy, market research is the ideal tool to help you prepare a solid foundation for your strategy and planning. With specific objectives and key questions, a desk research will gather important data and verify information from open sources, and provide credible background insights to help you understand the market landscape and competition while identifying the opportunities.
Typically, desk research contains information of (which can be tailored according to your specific requirements):
● Market overview and market size for your products or services
● Competitor analysis
● Target customers
● Stakeholders information
● Market trends
● Finalisation of research brief upon kick-off
● Desk research from published open sources in English & other languages
● Synthesis, analysis including translation of data into English
● Report preparation
● Draft report delivery
● Feedback, one revision if any and final report delivery
You will get a Market Research report in MS PowerPoint or Word format with consolidated findings of the desk research, detailed analysis with recommendations, as well as a Q&A session with the research team if needed. All data sources will be provided.
This service package buys a wave of research hence a set amount of time from an Analyst conducting the research, and a Principle (i.e.: Manager) overseeing the work. As a result, there is a limit to how much can be covered within the resources covered by this package.
While the nature of questions to be addressed in the research brief can vary in the time required to address them, it is recommended to focus on 1 – 3 key questions.
If you have many questions to address, we recommend looking to highlight the priority of each of your questions within your brief, so that effort can be prioritised accordingly. We also recommend considering commissioning another such service package to cover the questions which may not be able to be covered within the first wave of research.
Click on “buy now” and proceed to the payment page. Crayfish.io will hold the payment until the project is done to your satisfaction before releasing it to the service provider or agency who delivers your work, minus our commission.
Once your payment is successful, one of our pre-selected delivery partners will be in touch with you within one working day to start your project and deliver the work back to you within the agreed timeframe.
All services purchased on this platform are guaranteed by Crayfish.io. The service will be delivered according to the scope described. If you are not happy with the quality of deliverables, please let us know and we will either help the project team improve the work, or refund your payment. Please refer to our Terms of Service for details.
A well researched piece of work with excellent referencing and a good understanding of the medical issues underlying the market.
Desk research will be carried out via open sources including web searches in English and Chinese or other Asian languages, discussions on online platforms and forums, publicly available industry reports, databases, and sometimes also involves accessing to physical books or published sources with limited access.
Getting full registration information of a Chinese company
Conducting research systematically in designated channels in China
Recruiting suitable participants and conducting focus group research
Securing and conducting interviews with industry experts to form reliable insights
Build a robust data set and analyse Chinese conversations to provide insights on market opportunities for your brand in China.