Marketing & PR
Reaching your Chinese Customer with the right message
Reaching your Chinese customers with the right message
Promoting and selling your products or services in China can be daunting and unfamiliar. With such a huge number of potential customers, how do you go about reaching the right people and know which channels will work best? Not only do you need a carefully crafted marketing strategy for the Chinese market, your message may need a cultural balance to get to the right audience.
There are many channels that Chinese customers and consumers are familiar with, from traditional printed materials to digital marketing platforms – all designed to reach your audience. The costs from marketing agencies may well be beyond your budget and unless they understand China, could get your message wrong.
To get your message across to the right audience in China and in Chinese, Crayfish has bilingual Chinese marketers familiar with all the relevant marketing channels. So why not get their help and post your marketing project now?