About us

Crayfish.io is a trusted advisor and partner for doing business in China

 

About us

Crayfish® prides itself on reinventing how companies procure business services when trading overseas

Find out about us and our commitments to you

Founded in Cambridge in 2016, Crayfish.io bridges the UK, Europe, and China, enabling seamless market entry, integration, and localized growth. Through tailored end-to-end solutions and a strong on-the-ground ecosystem, we help Chinese enterprises expand internationally and enable British and European businesses to build a lasting presence in China—fostering high-value economic relations across the regions.

Backed from day one by prominent British tech entrepreneurs and seasoned investors, Crayfish.io combines investor credibility with deep domain expertise. Led by Ting Zhang, a leading UK-China business expert, the Crayfish® team brings over two decades of proven success in driving cross-border growth.

MAXIMUM BENEFITS, MINIMUM RISK

Our approach is based on four commitments – commercial confidence, connections, cultural guidance, and cost certainty.

COMMERCIAL CONFIDENCE

Market relevance, reduced risk

Crayfish®’s market research and analysis service will help you to establish your opportunity and proposition, reducing your market risk.

CONNECTIONS

Vetted resources, extended network

Crayfish® services are delivered by experienced inhouse consultants and a network of vetted experts, leaving you to focus on your core business.

CULTURAL GUIDANCE

Greater understanding, smoother market entry

Crayfish® provides a multi lingual project team who will help you navigate the cultural complexities of doing business with China

COST CERTAINTY

Financial commitments, maximise ROI

Crayfish®’s team of experts will help you to scale your business, according to your needs and budget, at each stage of your expansion

EXPLORE ALL OF OUR SERVICES

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